THE TINY MOMENTS
and cherish the little snuggles...
SIZE GUIDE CONVERSIONS
Buying baby, toddler and kids clothes can be a joy, especially if you set out with a clear idea of the sizing you need. Wriggly babies, toddler tantrums and bored children are all hurdles so get prepared with our kids clothing size chart!
We have filtered by age group (including baby and junior) and have included both centimetres (cm) and inches (“).
Whether it’s dress sizes or shirts you’re after, check the chart first, or come in store for advice and a measurement.
We cater for newborns up to 5 years and have therefore focused this page on these specific ages only.
Here you will find our handy children’s clothing size chart with all the dimensions in height, weight, and waist
as well as commonly asked questions we receive regarding sizing.
Rest assured we've done the hard work for you, all clothing products listed on our pages have been manually grouped into UK sizes, thus when you place an order you will get the correct size for your child, below is our helpful guide...
SIZING FOR NEWBORNS (UK)
Newborn sizes are from 0-3 months. That is a height of up to approximately 56cm. Babies will grow a tremendous amount within the first year, and first few months in particular. In fact, you will not grow any faster throughout your life than in that first year.
Newborn sizing is expected to fit across the first three months and possibly beyond this too depending on the child. You will need lots of essentials such as babygrows, bibs, towels and hats; the important element in common is to keep the baby snug and warm. Think sleeping items for 24/7 and this is what your newborn needs. The key with newborns is keeping warm so the all-in-ones (onesies) often have feet already with them. We have matching sets to not only make it easy for you, but to make it easy for your friends to get you the perfect gift! We have many pima cotton newborn items that are perfect for newborns. This type of cotton is hypoallergenic and resistant to piling, making it not only perfect for babies and newborns, but for premature babies too. You may find newborn clothing is too small if you have a tiny or premature baby. All newborn clothing should be on the bigger side so you get the most use out of it but there are specific premature clothing ranges to help you along the way. It is worth stocking up on garments before the baby arrives but do keep the receipts and tags – newborns and babies can vary massively and you don’t want to fork out for different sizes once the baby is born.
SIZING FOR BABIES (UK)
Babies start to develop their own personalities and with this you can begin dressing your little ones in actual clothes! The transition between babygrows and baby clothes is around the 3-6 months (between 58-64cm). From here, you can have bodysuits and rompers which are perfect for babies starting to fidget and move but also offer that comfort they may still need.
Essentials will still be the sleepsuits and all-in-ones, especially around the house but for everyday wear, bodysuits are a great choice. Rather than heading straight for a top, bodysuits are an all-in-one without the legs that will not ride up and is therefore completely comfortable for the little one.
Now is the time that you can consider shoes as well. Pram shoes are ideal for that time between crawling and walking then you can go to a rubber sole for more confident walkers.
SIZING FOR TODDLERS (UK)
Toddlers are generally between 18 months to 3 years (80cm-100cm) although this age tends to vary depending on your perception and how quickly the child is growing.
Toddler is a great age to dress your child – they have really developed their own quirks and start to have opinions on their dress sense, but ultimately, you’re still in charge! Due to obvious reasons, clothes must be robust; they’re constantly figuring out the world and the clothes face the full-front of this exploration! Expect stains galore…
SIZING FOR BOYS AND GIRLS (UK)
During the school years, the growth spurts lessen, and you be investing in clothes and shoes to last whole terms rather than clothes that will last just a few months. At some point, you will find that your child will want to wear their own style (it’s a sorry time!) so buying hard-wearing and long-lasting clothes will help you through this period.
BABY PRE-WALKER AND PRAM SHOE SIZES (UK)
JUNIOR SHOE SIZES (UK)
IN STORE SHOE MEASURING SERVICE
We know how wiggly and ticklish little toes can be, and with a couple of practice runs using paper and pencil at home, you'll soon get the hang of it! However if its to fiddly or your not sure just pop into the store and we'll measure them for you.
SCANDINAVIAN SIZING (DUNNS SWEDEN & MAXOMORRA)
HOW DO OUR CLOTHES FIT?
This can be a tricky question as children come in all shapes and sizes and the parent will always be the best judge. Our sizing is based on average sizing and we say as a general rule of thumb that our range comes up true to size. If you have a 18 month boy wearing 2 years, then try the 2 years first and adjust if necessary. On all of our product pages, you will find garment sizing advise but your instinct is always the best.
MOST COMMONLY ASKED QUESTIONS
If we have a sizing range, you can expect your child to fit into the clothing for that duration of time. For example, a newborn item that is 0-3 months, you can expect the garment to still fit at 3 months but possibly beyond this too.
If the garment is listed as one size (i.e. a dress that is 12 months), you can expect the garment to fit up to the next sizing option. In the dress’s case, that would be up to 18 months and hopefully exceeding that.
WHAT SIZING WOULD YOU ADVISE FOR MY CHILD WHO IS SIZE X?
Unless we see the child in person, it is difficult to give you a definitive answer on what size your child will be. For example, toddlers in particular can differ massively in terms of sizing! Our sizing chart is comprehensive but if you need additional advise, we’re available on the phone from 10am-5pm Monday to Friday (GMT).
NEED FURTHER HELP?
If you’re still in need of assistance, we’re on hand to help! Please send us a message at Please note that our customer service is Monday to Friday so if you message on the weekend, we’ll get back to you as soon as we can on Monday.